Saturday, August 24, 2019

Social media brand-building tools - Schedule your Tweets, Instagram & Facebook posts.


Officially most of the widely used social media apps do not support the feature that allows you to schedule your interaction on the platform. If you are so someone who runs a business - your business needs to be on all of social media networks and sometimes could be tedious managing it alongside your personal account. As at now, you will need a third-party app if you would want to publish directly to any of the major social media networks. Everyone is keen on improving their social media empire whether for business or personal gain. You wouldn't want to be left behind as these social media platforms are growing each day.

Social media networks especially Instagram have been buzzing around these days. A platform widely believed for just teens and photographers. If you have a business profile on Instagram or any other social media network it is unlikely that you would dedicate so much time in sharing your content or building your brand on the platform. For Instagram, they have changed their stance on automated scheduling tools. As a result, you can find a lot of tools to support direct publishing to Instagram as well as other great tools to boost your audience.

Buffer is an app you can use to manage your social media accounts and allows you to schedule upcoming posts on Facebook, Instagram, Twitter and Pinterest. And now also allows you to get in-depth analytics on your social campaigns. You do not have to worry about any complex UI - it is easy to use. Schedule your contents up to 10 posts on Instagram for free but for a paid price for about 100 scheduled posts. For Instagram, you have a lot of option when you want apps to schedule your contents. Like Buffer, apps like Sendible, Later, Tailwind and Shorby provide tools that will schedule your posts. 


              Here's is the payment plan for Buffer if you want to access a full stack of the brand tools


Hootsuite is referred to as a social management system that can help you improve your brand. This is heavily relied on if you have many networks for businesses to manage. Aside from another impressing array of features this app provides, it basically allows you to schedule your tweets and Instagram post. The number of social media platforms you can manage with this app is endless. You can manage your:

1. Twitter
2. LinkedIn Profiles & Pages
3. Instagram
4. WordPress blogs ...
5. Facebook
and many more!



                                                         Hootsuite's billing plan

TweetDeck is another app similar to Hootsuite. They are both interesting to use, provide handy tools and allows you to manage your social networks. To access other features you will have to sign up for their monthly plan. You can always download the TweetDeck app or use the web version and start using it. It is available of every platform Twitter has also announced scheduled tweets which is good for marketers. This tool is exclusively for Twitter ads users which let users create a tweet and then schedule a date and time for it to be rolled out. There are awesome things you can do with scheduled tweets - targeting a specific Geo-time zone, share links and testing timing effectiveness. Just maybe you could use this service rather than any third-party app like a buffer. For WhatsApp and other messaging apps, you could use the scheduler for WhatsApp. This is a simple app to use and the best part is you do not have to root it on android devices. You can start with a daily schedule up to years depending on what you want.

Alternatively, you can try out postfity which is also an amazing social media management tool. Building your social media audience takes time. These apps do not get you instant social reach as it takes a while to build your brand.

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